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TUESDAY, 10 JUNE 2008 11:07 |
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TUESDAY, 10 JUNE 2008 11:01 |
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Brand Republic News RSS Feed
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| Brand Republic News RSS Feed |
- Warburtons parts company with marketing director Hayes
Warburtons has parted company with marketing director Richard Hayes after nearly five years.
- Tribal DDB wins Guinness visitor attraction brief
Diageo has appointed Tribal DDB to create an interactive digital experience for visitors to its Guinness Storehouse brewery visitor attraction in Dublin.
- Wales sends anti-smoking message to car drivers
The Welsh Government is trying to dissuade parents from lighting up in their cars, with the help of an anti-smoking campaign by Golley Slater.
- Unilever personal care brands sponsor British Lotus F1 Team
Rexona (Sure in the UK) and Clear, the deodorant and anti-dandruff brands owned by Unilever, are to sponsor British Formula 1 team Lotus in a multi-year deal.
- O2 extends England rugby sponsorship for four years
O2 has signed a new four-year extension to its sponsorship of the Rugby Football Union (RFU), which is thought to trump the value of the previous £4m a year contract and will add England home matches to its Priority tickets offering for customers.
- Economist updates 'Where Do You Stand?' campaign
The Economist has launched two sets of posters as part of its 'Where Do You Stand?' campaign.
- Marketers need to work on loyalty activation, research claims
Marketers are not doing enough to make customers activate loyalty programmes, with two in five (39%) people not using all the loyalty programmes they are enrolled in, according to findings from ICM Research.
- Picture Gallery: OgilvyOne Direct Agency of the Year party
OgilvyOne celebrates becoming Campaign's Direct Agency of the Year 2011 for a second year running.
- News International signs seven-figure deal with Global Radio
News International, publisher of The Sun and The Times, has signed a seven-figure partnership deal with Global Radio, which will include at least six months of activity across a variety of stations such as Capital FM and Classic FM.
- Tesco delays banking launch until 2013
Tesco is delaying the rollout of a full banking proposition, after announcing its flagship current account product will not be available until next year.
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